Vivek had a great chat with Dana White – Watch or read…

Most of the text below is crunched together due to the program. Sorry about that. Watch the vid, it’s better – Sgt K

Vivek Ramaswamy: But your passion is still in this, and that’s awesome. I love taking things that people think can’t be successful and making them successful; that’s what I love to do.

Dana White: Two months later, we bought the UFC for $2 million.

Vivek Ramaswamy: I love killers that just no matter how successful you’ve come, you love to win and you keep driving. The media was murdering me.

Dana White: Respect the hell out. So we meeting for the first time, man?

Vivek Ramaswamy: Yeah, nice to meet you, and congrats on everything. Meet, it’s good to meet you. I mean, I think we just walked in here, but catching you at a moment where I know you’re taking care of the people who work for you, that says a lot about you. I didn’t know you before, but I know that you care about the people who work for you. Sounds like somebody had a medical issue today, you’re here taking care of them.

Dana White: Well, I’m here. I say it all the time. We went through COVID together, me and my employees, probably the scariest time of our lifetime, and a lot of uncertainties. I talk about it all the time; at a time when companies were making the decision to lay off 30, 40% of their staff, I did the…

Dana White: … there I don’t know if I have one employee that isn’t like literally a [ __ ] Rockstar, man. I mean everybody good, you know what about the fighters like how if you look at did you meet my head a PR is she in here no see her before we go what’s her name uh Len she we went met when you came she was yeah yeah yeah checks all the boxes right good yeah she checks all the boxes super on top of it no but I mean checks all the boxes for what’s going on right now oh you mean yeah happens to yeah happens to the best literally the best PR it’s funny you even said that like I didn’t register I mean I seem like somebody who’s with it and and actually gave us a good good tour of the place but yeah I guess now that you mention it yeah the best hit of best head of PR in any sport or any company I literally have her attached it the hip to me I don’t I I don’t make a move without her being there because I respect her so much I want her input on everything that’s going on yeah and uh I don’t know if you seem like one of these people who’s kind of instinctual even when when I met met her coming in but there’s a certain sick sense you can have for the kind of person who just is sort of with it you know what I mean cares about their job is pretty like when you’re interviewing people are you pretty intuitive about it or% so they’ll the same way if you work here you’ll go through the whole process and it ends with me I’m the last so they’ll take two or three candidates that they think they like and that they think I’ll like and then they come sit with me and then I make the final decision you still interviewing most most of the people who come in here to work yeah good anybody that’s going to touch my daily you got you got to have that I’m a inct where I do all the fun [ __ ] that I like to do right yeah I mean anything that touches me on a daily basis the interview ends with me yeah yeah and I’ll tell you one thing you how often do you how many how many people do you fire a year would you say not many not many not many at this point you’ve got it you got that machine running the way you will now the the fighters are not employees right they’re they’re kind of yeah independent contractors partner yeah contractors independent contractors how do you decide you still decide how much they’re paid though right yeah yeah and how do you think about that so the way that it works is um you know there’s a I guess you’d call it a a standard level of pay uhhuh and depending on who you are and how you make it how you climb up the ladder so what happens is when you become a world champion you become a partner.

Okay so when you got the belt you share in the pay-per-view Revenue okay got it yeah so when you’re you can actually become effectively a revenue partner in the business after you work your way into that once you win the title you become I don’t know if there’s another professional sport that I think actually does that true I can’t football doesn’t basketball doesn’t baseball doesn’t boxing okay okay okay all right boxing does but those are onetime matches but it’s different here where it actually has permanent Enterprise Value and whoever is the champion in boxing you get the Lion Share of the revenue here it’s dispersed through across every we got to guy right now who’s 49 years old no I’m sorry uh 40 years old and uh he’s on this pot streak man and people are his name is Jim Miller and he’s been around forever he’s been around since we bought the company and he’s still fighting and he’s on this hot streak right now he’s gonna fight on UFC 300 and this is a guy who’s been you know I I I guess you could call him a journeyman in boxing right okay if you ask most people they wouldn’t know who Jim Miller is and the guy made millions of dollars H good for this 100% And he he participates as a partner no he’s not even in that level he’s never made it to that level and he’s already and still take from doing so the money is dispersed yeah guys that would be considered Journeymen in boxing never make that kind of money ever yeah what do you think is different about this it’s more that it’s not a one-time deal it’s the fact that what we do brand we focus on building great fights with great Fighters yeah and if you can stay here for a certain amount of time um you make really good money you know you can support your family you can pay your house off you can you know you’re not going to be uh you know you’re not going to have 3040 million but you’ll have six seven eight million you know and for people who many of whom may not have had that right and most people won’t even wouldn’t even know who he was yeah that’s a beautiful thing so have you built relationships with a lot of Fighters over the years yeah absolutely on both ways I’ve I’ve got guys that I and girls that I absolutely love and some that I can’t stand you know that’s kind of how it works right.

Yeah listen we don’t have to love each other to do business together that’s right you that’s right that’s right did you ever think of taking the company public instead of selling it or we are public right now no the parent is or UFC itself yeah yeah TKO so we we we are combined with WWE under the ticker s TKO I see I see so the the people who bought you they own like a majority of a publicly traded company exactly yeah how is that how has that experience it’s been good you know what happens do you know who Ari Emanuel is Arian you referenced him before is was the biggest agent in Hollywood still is but he’s he’s was he one of these uh the original um what was it the tal the agency uh UTA yeah was he was he one of them or whatever it was okay I’ve heard his okay got it or he’s the biggest agent in Hollywood um and basically he started putting this whole thing together he came to us wanted to buy the UFC lots of people were kicking the tires to buy the UFC there were a lot of groups in there and the fertitas I told you earlier told me you got to stay and I was like guys don’t tell me I got to say and then stick me with some you know group that it’s going to be a nightmare to work with so there were two guys that I wanted to work with Ari was one of them Ari was the one that got that ended up getting the deal and it was the greatest thing to ever happened because I have an incredible relationship with him we work unbelievably well together and you know that that was like um it was back in 16 so in a couple years it’s 10 years and it’s been an incredible 10 years I’ve had an absolute blast he’s great to work with but the question you were asking me is how how does it how is it being a public company Hari deals with all the [ __ ] oh good and I do what I love that’s a good Business Partnership 100% CU because a lot of the stuff that you’re talking about even you’re saying you’re going to hire the best person for the job you’re going to do whatever’s right covid you’re going to do the right thing for the business rather what the media tells you it’s actually a lot easier to do that as a private company than it is as a public company because you got the black rocks probably I don’t know for sure but black probably owns a good number of shares your nobody [ __ ] with me over here I do my thing that’s you know they let me run this business and uh you know I I that’s kind of the understanding you had ever since good and

I have this incredible relationship with my people so it’s it all works yeah a good St what would be maybe May close on this is say you’re talking to a younger version of yourself that 19-year-old at uh you know valet at the at the hotel in Boston okay or say it’s one of the 25 year-olds who’s fighting here today but may have the aspiration to become what you’ve become today what advice would you give them of something you would have done differently to get here there’s nothing I would have done differently because it obviously worked out pretty good Y what I my advice I would give is don’t listen to anyone don’t everybody tells you that’s a best piece of advice right don’t listen to me don’t listen to anybody don’t listen to anyone everybody’s full of [ __ ] nobody knows uh uh you or what you’re capable of doing and here’s the reality when you the hardest thing in life is figuring out who you are and what you want to do for the rest of your life it’s a big decision I I’m very blessed and lucky I always knew who I was and exactly what I wanted to do and once you figure that out you wake up every day and you work toward it that’s what you do it’s impossible for you to fail if you know who you are what you want to do and you wake up every day and work toward it see that that’s beautiful I think the hardest part for so many of those young people maybe for those young Fighters or for that younger version of yourself is actually that first question of even answering who you are 100% right once you figure that out then your home street your home stretch right it’s all it’s all smooth sailing from there think about this that’s the hard part though I if you go to any college anywhere in the world right and you meet 10 college students and you say yeah hey what are you taking um I’m I’m taking political science right now but I’m thinking of switching to marketing um you were told that if you didn’t go to college you would never amount to anything.

Okay then you get to college and you’re taking these classes because you were told you had to go here anyway but you don’t really know what you want to do and don’t know who you are so at the end of the day you end up with a degree that you can’t use doesn’t mean because you don’t know what the [ __ ] you want to do right and and the worst part is D is in the last 10 years the people are coming out are not just coming out with the useless degree they’re coming coming out with $120,000 of debt on their shoulders that they’re not able to pay off yep because they’re not able to is a college degree requirement to work here no yeah probably for the better I want I want gritty ra Talent talented people exactly that are willing to work and and uh I’m I’m telling you I’m so lucky to have the team that I have we that’s the hardest thing is hopefully you’re helping people do that here is figure out who you are you said figure out who you are and then don’t listen to anybody but that’s what I think so many people people including young people are struggling with today is H how do I go about figuring out who I am when I’m conditioned to believe something that I’m taught about myself that’s the key it’s the key to life you truly want to be happy you know what I mean I posted this thing yesterday create a life that you can’t wake to wake up to every day you know and and that is in a nutshell me I can’t create a create a life that you can’t wait to wake up to can’t wait to wake up to I love that you know what I mean yes that’s good you s you seem like the kind of guy who fits that Des I think we have more in common than I knew about oh I could tell the minute I I saw you and heard you and everything else and um yeah love what you’re doing congrats with your success and uh thank you we’ll figure out on my side we’ll figure out what’s coming up next I mean it’s going to be saving helping this country in whatever way I can but whether you’re an entrepreneur in politics not just about whatever it is fighting business being a teacher a volunteer whatever it is figuring out who you are is the hardest part but once you got that nobody’s going to stop you from achieving the maximum of your potential exactly right and if you your story is All About become vice president president someday it’s about unifying this country making people proud again to be American and helping American citizens to do better it’s just that that’s the way I look at it.

And you know that the piece of advice you gave at the level of the individual figure out who you are it’s the same advice to our nation so true let’s figure out who we are as Americans it means that we’re exceptional means that we believe we can achieve anything we want with our own hard work and commitment and dedication right now that’s what we’re going through as a country every other country you say from China to to India to other countries you name Australia that are proud of who they are right now it’s almost like we have forgotten who we are figure that out it’s almost the advice to a young person that you give is the same advice I would give to the country figure out who you are and then don’t listen to what anybody else from the media to another country tells you to the UN that tells you what you’re supposed to do figure out who you are don’t listen to anybody and follow your actual purpose and that’s what it’s going to be for our country as well 100% you know who we are we’re a Melting Pot of lots of different peoples from all over the world different nationalities different religions and races and everything else and it’s like when we were going through Co I was like I’m an American I don’t [ __ ] hide my house from anything we don’t hide we’re first we get out there we overcome we adapt we figure out solutions to problem and we kick [ __ ] ass that’s what we’ve done since the day this country that’s what we’ve been doing and we’re not going to stop now we the Explorers were the Pioneers the unafraid the people who would not be stopped by some King sitting across an ocean halfway around the world and so let’s not be that country today either let’s be the country that’s unafraid and be people like you that’s going to take us there man keep keep doing what you’re doing don’t let anybody stop you don’t apologize for who you are what you’re doing this place is awesome I was I’m pumped up from just the tour that we took before we came in here I want to come to a fight I’ve never been fight so yeah let’s awesome we’ll make that happen and uh and and maybe if you do that thing with the basketball team in Maine yeah yeah tell tell them I got their back too done be excellent and if you do that maybe I’ll come out here for it fun with that awesome it’s good seeing you brother thanks thanks for your time buddy thank you for taking time good seeing you [Music]

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